Overview
- The Western Michigan Broncos use gold and brown as their official primary colors, with white included as an approved supporting color in the primary brand palette.
- This guide provides official HEX and RGB values, published Pantone and CMYK specifications where available, and clear labels where a value has not been officially published.
- These color references are useful for websites, presentations, digital graphics, print projects, fan content and responsible brand-reference work.
Western Michigan Broncos Team Information
| Team Name | Western Michigan Broncos |
|---|---|
| League | NCAA Division I Football Bowl Subdivision (FBS) |
| Division | Mid-American Conference (MAC) |
| Location | Kalamazoo, Michigan |
| Home Stadium / Arena | Stafford-Smith Field at Waldo Stadium |
| Official Website | Visit Western Michigan Broncos |
Western Michigan Broncos Color Codes
The official Western Michigan Broncos colors are commonly used across team branding, uniforms, digital graphics, fan designs, presentations and web projects. Western Michigan University’s current official color guide and June 2025 visual identity guide identify brown and gold as the primary colors and include white in the primary palette. The table below lists the officially published values for HEX, RGB, CMYK and Pantone references. Where WMU does not publish a specification, the value is labeled “Not officially published” rather than estimated.
| Color Name | Pantone | HEX | RGB | CMYK |
|---|---|---|---|---|
| 7406 Gold | 7406 C; 120 U | #F1C500 | 241, 197, 0 | 0, 13, 100, 1 coated; 0, 11, 92, 0 uncoated |
| 4625 Brown | 4625 C; 4625 U | #532E1F | 83, 46, 31 | 14, 75, 91, 76 coated and uncoated |
| White | Not officially published | #FFFFFF | 255, 255, 255 | Not officially published |
Official-data note: WMU publishes separate coated and uncoated print specifications for gold. The brown CMYK formula is the same for coated and uncoated applications. The official palette publishes HEX and RGB values for white but does not provide a Pantone or CMYK specification for white.
How to Use Western Michigan Broncos Colors
You can use the Western Michigan Broncos color codes for digital design, website elements, social media graphics, printable materials, fan artwork, presentations and sports-related content. HEX codes are typically best for websites, RGB values are useful for screens and digital design, while CMYK values are mainly used for print projects.
For accurate brand reproduction, use the published values at full strength rather than changing opacity or creating lighter screens of the primary colors. WMU’s official guidance gives gold the dominant role in the identity, while brown provides contrast and visual structure. White can support legibility and spacing, but it does not replace gold and brown as the two official primary colors.
Western Michigan Broncos HEX Color Codes
The main Western Michigan Broncos HEX color codes are #F1C500 for gold, #532E1F for brown and #FFFFFF for white. These values are commonly used in web design, HTML, CSS, digital graphics and online branding references.
For accessible digital layouts, test text and interface contrast rather than assuming every official color combination is readable at every size. Brown text generally provides stronger contrast on white or gold backgrounds than white text on gold. Final contrast performance depends on font size, weight and surrounding design elements.
Western Michigan Broncos RGB Color Codes
The Western Michigan Broncos RGB color codes are useful for screen-based designs, including social media posts, digital banners, video graphics and presentation slides. RGB values define how red, green and blue light combine to display each team color on digital screens.
Use RGB 241, 197, 0 for gold, RGB 83, 46, 31 for brown and RGB 255, 255, 255 for white. Because monitors, projectors and mobile displays vary, review important artwork on more than one screen before publication.
Western Michigan Broncos CMYK Color Codes
The Western Michigan Broncos CMYK color codes are most useful for printed materials such as flyers, posters, brochures and merchandise mockups. Because print output can vary by printer, paper and ink profile, always test colors before final production.
For coated stock, WMU publishes CMYK 0, 13, 100, 1 for gold and CMYK 14, 75, 91, 76 for brown. For uncoated stock, the official gold formula is CMYK 0, 11, 92, 0, while the brown formula remains CMYK 14, 75, 91, 76. A CMYK formula for white is not officially published; in most conventional printing workflows, white is represented by the paper or substrate unless a dedicated white ink process is used.
Western Michigan Broncos Pantone Colors
Pantone values are useful when designers need consistent color matching across professional print and branding materials. If a Pantone value is not officially published, it should be treated as a best available reference rather than an official brand specification.
The official Western Michigan gold is Pantone 7406 C for coated applications and Pantone 120 U for uncoated applications. The official brown is Pantone 4625 C for coated applications and Pantone 4625 U for uncoated applications. WMU does not publish an official Pantone value for white in its current primary color specifications.
FAQ About Western Michigan Broncos Color Codes
What are the official Western Michigan Broncos colors?
The official Western Michigan Broncos primary colors are gold and brown. White is also included as an approved supporting color in Western Michigan University’s primary brand palette. Gold is intended to play the dominant role in the identity.
What is the HEX code for Western Michigan Broncos colors?
The main Western Michigan Broncos HEX codes are #F1C500 for gold, #532E1F for brown and #FFFFFF for white. HEX codes are ideal for websites, HTML, CSS and digital design projects.
Can I use Western Michigan Broncos colors for my own design project?
You can use Western Michigan Broncos color codes as references for personal design work, fan content and non-commercial projects. Color values alone do not grant permission to use official logos, trademarks or protected brand assets. For commercial use, merchandise or official branding, review Western Michigan University’s official trademark and licensing guidance before publishing or selling a design.
